How To Start Freelancing?
Freelancing sounds like a great opportunity, but if you have no idea on how to start, you may not realize what is on the side of being your own boss. Freelancing can either be a part-time job when if you have a full day job or as the only job that you know how to do.
Freelancing is a path that seems to be popular than ever, being your own boss is a tempting idea, but in the actual sense, there is a lot of hard work that goes with it. Whether you are a graphic designer or working from an office, if you decide to start a freelancing career it means you have set aside time to be a manager in your own business.
Here are some of the things you need to consider when starting your freelance career
- What are your goals?
The more honest you are with what you want to do and where the business should go, the easier it will for you to make your freelancing idea a reality. After defining what the goals are, why not come up with steps that will help you go every step towards the goals? Set up milestones and analysis data that you can work with.
- No need to rush
Question yourself before getting into the market. Maybe you have a full-time job, or you are still debating whether the kind of ideas you have will not be commercially viable. Why should you not start a side hustle and gauge the market’s response to the new ideas you have? The side hustle will help you create a portfolio before making a full leap into the market. You can also use the side hustle to gauge the market price levels.
- Define a niche
Getting to know what defines your work as special is vital. This helps in narrowing the search for clients and investment opportunities giving you an easy time determining marketing strategies that will only target your segment of the market. Defining a niche should be easy because you need to examine what you do and how clients relate to it.
- Find clients
You need a portfolio that has some real clients; prove that you are ready to venture into freelancing by using your networking skills. You can always start with friends and family then head to acquaintances. This will make your task of soliciting work to be easy while building a large customer base.
- Create an online presence
Let the world know that you have a business going on. Having an online presence is fundamental when you need to attract new clients. You will need to have social media sites, create a website that all reflect your work as a professional.
The Threats Freelancers are facing
The facts that you enjoy personal freedom by choosing whom you want to work for when to start working etc. means balancing between stability and a risk of failure. However, working hard means you can go through all the risks that are prevalent in the industry.
- Unstable income
Freelancers do not have a fixed income; this sometimes poses a challenge when planning future investments. Your revenue will increase or decrease depending on the work done. The best way to beat this is to learn how to manage money.
- Create a balance between life and work
The workload of any freelancer can vary, and this makes it hard to strike a balance between work and personal life. Sometimes you may need a few hours to work while some other times you could be working day and night. Time tracking is that can help you manage your life better and help boost your productivity levels.
- Social contacts
Most freelancers you will ever come across work from home, in most cases, you will always be alone with only a few colleagues visiting you occasionally. The only two things that matter to you are the laptop and your smartphone. You need to look out for a new line of contacts who can also help you grow your business by expanding your client base.
- No employee benefits
You are your boss, taking care of health and life insurance is all up to you. Freelancing means no paid leaves; you cannot leave work because you are not feeling well. The only way to control such situations is by managing your cash well to give you a sense of security in such circumstances.
- Everything ends with you
You are the accountant, marketer, sales representative and everything that has to do with the face of the business. It is crucial that you get some ideas or knowledge on how to manage different aspects of the business. Working as a freelancer means finding tasks to protect yourself and taking care of your work equipment.
Before you start your freelance business, get organized by looking at the different approaches of juggling between life and work. Freelancing involves a lot of ambiguity and uncertainty. To enjoy the full benefits make sure you get everything right and take advantage of all the opportunities that freelancing has to offer